Shameless plug of my failed project: https://paulrouget.com/k8mod
The idea was to literally fit a Nordic SoC in a Casio watch, and update the screen to show more segments.
I never managed to find someone to manufacture the screen sadly.
Beautiful write up and project!
I remember reading about another Casio retrofit:
https://github.com/carrotIndustries/pluto
That version did not have wireless comms - they touch on that in the faq.