The link should really be to the original report [0].
This 55% is iPhone's share of phone shipments in Q2, not the number of users of the respective phones at any given time. In other words, fewer people are buying smartphones than were before, but Apple saw less of a hit to their numbers than everyone else did.
Contrary to existing comments here, this stat doesn't appear to indicate that people are switching from Android to iPhone. It looks like Android users are more likely to avoid upgrading their phone in an uncertain economy, while Apple users are more likely to upgrade regardless.
[0] https://www.counterpointresearch.com/us-smartphone-shipments...
I'm constantly amazed by how people spend so much of their income on Apple products; it's almost like their lives are ruled by the status they feel an iPhone brings (and the consequential sacrificial purchasing).
It likely varies by area and average income, here it's almost an inverse correlation - the less-well off kids at school tend to have parents on iPhones and the comfortable parents are on whatever works for them.
Probably because when they buy something they want it to work.
I was a die hard android fan boy. Owned nearly all android flagships.
I first was driven away from the Google branded phones because it was clear their priorities where something other than providing me the best hardware and software experience.
Then I was driven away from Samsung because too much bloat and advertisements within the core OS.
None is the home integration worked right. Too fractured and error prone.
I got tied of seeing people use their iPhones to get shit done and not needing to tinker heir damn phone all the time.
The iPhone is a tool. A well thought out tool that gets the fuxk out of my way so I can do the things I want. Android. IRS a toy. It’s an advertisement delivery vehicle. On Android you are the customer not the user.