The example uses Dead Man's Snitch, Healthchecks.io is my preference and their plans offer more for less. Both offer code on Github for examination.

https://deadmanssnitch.com/plans vs. https://healthchecks.io/pricing/

Is there anything self hosted in this space?

Yes, Healthchecks is open-source and can be self-hosted https://github.com/healthchecks/healthchecks