I work in HFT, and one of the key concerns when writing low-latency code is "is this code allocating memory, and if so, how can I stop it?" Zig is the perfect language for this use case as none of the standard library implicitly allocates, rather for anything that allocates, the caller must pass in an allocator. The stdlib also provides a handy arena allocator, which is often the best choice.
This is a huge advantage over C++ and Rust, because it makes it much harder for e.g. the intern to write code that repeatedly creates a vector or dynamically allocated string in a loop. Or to use something like std::unordered_map or std::deque that allocates wantonly.
Right now you could also go no_std (you still get the core library, which does not contain any allocating data structures) and use custom containers with a passed in allocator.
Zig is definitely a cool language, and it will be interesting if they can come up with good solutions to memory management!
But sentences like these in the documentation [2] would make me prefer Rust for most low level domains (for now):
> It is the Zig programmer's responsibility to ensure that a pointer is not accessed when the memory pointed to is no longer available. Note that a slice is a form of pointer, in that it references other memory. ...
> ... the documentation for the function should explain who "owns" the pointer
[1] https://github.com/rust-lang/wg-allocators
[2] https://ziglang.org/documentation/master/#toc-Lifetime-and-O...